Blogging for the Blogoblivious

Blogging for the Blogoblivious

Until recently, I knew nothing of the millions of blogs being read everyday, and blogging held little attraction for me either as a consumer, commenter or provider. So what has changed? A few of my realisations are listed below. None are revelatory, indeed they are achingly obvious. But I think they are worth noting as I suspect there are still a few people out there that are similarly oblivious.

1. Blogs can be excellent sources of high-quality, interesting information

More and more often when researching a topic I find insightful, relevant, uptodate, helpful, well written information on someone's blog. This applies equally to specialist topics and areas of general interest.

2. Blogging allows one to share information quickly and easily

This is in contrast to scientific publications which allow one to share information laboriously and often painfully. Small-scale findings, speculative and topical pieces, questions and opinions are not easily served by standard scientific publishing.

3. Blogging offers the potential to reach a wide and diverse audience

Of course this is dependent on people reading the blog! But there is huge potential to communicate with and inform people who would never access specialist publications.

4. Blogs can be interactive

Open discussions and feedback is surprisingly unusual for standard scientific publications, whereas blog posts invite comments, and dissemination through social media, such as twitter, is the norm. Thus blogging provide opportunities to not only inform, but also to learn.

So why am I writing this blog?

I have a strong desire to use my 20 years of clinical and scientific experience to assist in the genomic revolution. Critical to getting it right and to not getting it wrong (overlapping but not identical endeavours), is engagement with the people that will be affected, which, sooner or later, will be everyone. I hope this blog will encourage engagement and provide valuable feedback from readers that will help us to use genomics to improve people's lives.

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